The World’s First High School NBA-Style Court Mapping Experience at Wilson Central High School

The World’s First High School NBA-Style Court Mapping Experience at Wilson Central High School

When Jay Holladay, the Sports Information Director at Wilson Central High School, set out with a bold vision—to be the first high school in the world to feature an NBA-style court mapping experience—he turned to Luxedo to make it a reality. Embracing the challenge, Luxedo brought together cutting-edge technology and local talent to create an unforgettable pre-game show that would captivate audiences and elevate the high school sports experience.

A hometown collaboration brings the vision to life

Central to the project’s success was the collaboration with Wilson Central alum, Dakota Russ, who took on the task of crafting the show’s content. For Dakota, this was more than just a project; it was the “biggest of his career,” and an opportunity to give back to his alma mater. Leveraging Luxedo’s user-friendly, cloud-based projection mapping system, he was able to create stunning 3D effects and seamlessly integrate green screen footage of the players. The show also featured the logos of opposing teams, adding a dynamic narrative element to the experience.

Technical innovation with Luxedo's LPS Pro

The ambitious project was made possible through the deployment of four LPS PRO systems equipped with fixed lens projectors. These systems enabled the team to cover the entire basketball court, bringing the floor to life with vivid animations and graphics. Luxedo’s automatic snapshot creation feature streamlined the content development process, allowing for rapid iteration and refinement of the visual effects.

Overcoming challenges with efficiency and speed

With a tight timeline, the Luxedo team completed the installation in just two days in September 2023. The efficient turnaround was a testament to the ease of use of Luxedo’s platform and the dedication of the team to deliver a high-quality experience under time constraints.

A resounding impact that echoed beyond the gymnasium

The unveiling of the projection mapping show was met with overwhelming enthusiasm. The innovative display caught the attention of major media outlets, with ESPN featuring it on their TikTok channel, amassing close to 2 million views. Local news station WSMV Nashville also did a feature on the groundbreaking event, highlighting the school’s leap into high-tech entertainment.

Watch the WSMV Nashville feature here: https://www.youtube.com/watch?v=rCje4l7dXE0

Students, fans, and the community were thrilled by the spectacle, which not only amplified school spirit but also showcased the possibilities of integrating technology and sports at the high school level.

Paving the way for the future of high school sports entertainment

This pioneering project underscores Luxedo’s commitment to making advanced projection mapping accessible and impactful across diverse settings. By bringing an NBA-style experience to Wilson Central High School, Luxedo set a new standard for high school sports presentations, inspiring other institutions to explore innovative ways to engage and entertain their audiences.

A testament to community, technology, and innovation

The success of the Wilson Central High School project highlights the powerful synergy between community collaboration and technological innovation. It serves as a shining example of how embracing forward-thinking ideas can create memorable experiences that resonate with audiences and garner widespread acclaim.

About Luxedo

Luxedo is a leading projection mapping company based in Knoxville, TN, specializing in creating immersive visual experiences through innovative technology. With a focus on ease of use and cloud-based solutions, Luxedo empowers clients across various industries to transform spaces and captivate audiences.